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FASHION’S BEEN STUCK IN THE SAME OLD CYCLE

AND WE’RE HERE
TO BREAK THE MOLD

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HARLEM’S FASHION ROW PUTS DESIGNERS OF COLOR AT THE CENTER—NOT AS A BOX TO CHECK, BUT AS THE CULTURAL DRIVERS THEY ARE. 

BRANDICE DANIEL
CEO AND FOUNDER OF HARLEM’S FASHION ROW

BLACK CULTURE LEADS FASHION

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 BUT...

WE’VE BEEN EXCLUDED FROM THE ECONOMICS OF THIS $2 TRILLION INDUSTRY 

WITH CONSUMERS DEMANDING

$190 BN

IN SPENDING TOWARD DIVERSE-OWNED BRANDS, WE’RE MEETING THAT DEMAND BY:

01

INVESTING IN DESIGNERS

02

GROWING THEIR CORE BUSINESSES

03

SECURING COLLABORATIONS

04

EXPANDING WHOLESALE ACCOUNTS

THROUGH A BLEND OF TECHNOLOGY AND AUTHENTIC HUMAN EXPERIENCES—FROM IMMERSIVE EVENTS TO OUR HFR & CO MARKETPLACE—WE’RE GIVING CONSUMERS ACCESS TO EXCLUSIVE PRODUCTS AND EXPERIENCES, CONNECTING THEM DIRECTLY WITH DESIGNERS OF COLOR AND DRIVING DEMAND FOR DIVERSE-OWNED BRANDS. 

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WITH PARTNERS LIKE NIKE, MACY’S, AND NORDSTROM, WE’RE NOT JUST IN FASHION—WE’RE PUSHING THE INDUSTRY FORWARD.

NO BOUNDARIES, JUST IMPACT:

WHEN YOU CLICK THE LINK, YOU’LL BE PROMPTED TO ENTER YOUR EMAIL.
WE’RE SHARING THIS OPPORTUNITY WITH A SELECT GROUP, AND THE EMAIL REQUEST HELPS US ADD A LAYER OF PROTECTION TO THE DECK.

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